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Artificial intelligence in service management

How AI is revolutionizing the service sector and increasing efficiency

by Serge Ballinari

Head of CIO advisory

April 29, 2025

Artificial intelligence (AI) has become an indispensable tool in service management in recent years. Companies of all sizes are increasingly relying on AI to optimize processes, reduce costs and sustainably improve customer satisfaction. But what specific advantages does AI offer? Which solutions are practicable? Where are the limits? Which products dominate the market? And what requirements must companies fulfill in order to achieve the greatest possible benefit? This blog provides answers and a procedure.

How AI reduces costs and increases efficiency in service management

The use of AI in service management opens up a wide range of opportunities and competitive advantages for companies. The most important advantages at a glance:

  • Cost reduction: By automating routine tasks, such as processing simple customer inquiries, personnel costs can be reduced and sources of error minimized. AI solutions take over repetitive tasks efficiently and reliably.
  • Round-the-clock service: With AI-based chatbots and virtual assistants, customer inquiries can be processed 24/7, which increases availability and reduces waiting times.
  • Faster processing of inquiries: AI systems analyze inquiries in real time, recognize their context and directly suggest suitable solutions. This significantly shortens the processing time.
  • Personalized customer experiences: By analyzing large amounts of data, AI enables a tailored customer approach. Customer preferences and previous interactions are taken into account in order to offer individual solutions.
  • Optimization of internal processes: AI recognizes process bottlenecks at an early stage and provides suggestions for improvement. This leads to leaner workflows and greater efficiency.
  • Proactive services: Predictive analytics makes it possible to predict customer needs or solve problems before they occur, which increases customer satisfaction.

Successful AI solutions in service management

AI solutions have already proven their worth in various areas of service management. They are particularly successful:

  • Chatbots and agents: They process standardized inquiries, solve frequently asked questions (FAQs) and forward complex cases to human employees. This reduces the workload on customer service and shortens processing times at the same time.
  • Predictive analytics: Companies can use predictive models to anticipate service requests, identify maintenance requirements and prevent breakdowns. This saves costs and increases reliability.
  • Automated ticket systems: The AI automatically assigns incoming inquiries to the relevant departments and prioritizes them according to urgency. This ensures a faster response and processing.
  • Self-service portals: AI-supported portals allow customers to solve problems themselves, which relieves support teams and increases customer satisfaction at the same time. So-called contextual retrieval systems attempt to understand the context and intent of the search query and then search predefined sources to provide a dynamically generated answer. Retrieval augmented generation (RAG) systems, which process search results with AI text generation, go one step further.

Challenges and limits of AI in service management

Despite the many advantages, AI also has its limits in service management. Companies should consider the following challenges:

  • Complex, emotionally charged inquiries: Customers often prefer human contact when dealing with sensitive issues or complaints. AI can only simulate empathy to a limited extent.
  • Insufficiently trained models: Missing or incorrect data leads to poor results and can cause frustration among customers and employees when used.
  • Lack of data: AI cannot work effectively without a high-quality and comprehensive database. Data must be regularly updated and maintained.
  • Acceptance problems: Both employees and customers may have reservations about AI. Transparent communication and training are crucial.
  • Excessive automation: Too much focus on automation can impair personal customer service. A balance between AI and human support is important.

Top AI solutions for service management

The market for AI solutions in service management is diverse. Some providers have particularly stood out:

  • IBM Watson: Known for its powerful analysis functions and flexible chatbot solutions that can be integrated into existing systems.
  • Microsoft Azure AI: A comprehensive platform with tools for speech processing, image recognition and machine learning. Flexible use for various industries.
  • ServiceNow: Specializes in IT service management, but also offers solutions for customer service and HR processes. The focus here is on automated workflows.
  • Zendesk Answer Bot: Supports companies in processing customer inquiries and can be seamlessly integrated into existing support systems.
  • Google Cloud AI: With a wide range of AI services, Google helps companies to analyze data and automate support processes.
  • Aisera: A newer, lesser-known but fast-growing platform that is entering the market with its AI-first approach.

Framework conditions for the successful use of AI

In order to exploit the full potential of AI in service management, companies need to create certain framework conditions. According to Gartner, by 2027, a full 50% of all AI projects in the IT service desk area will be canceled due to unforeseen costs, risks or failure to achieve the return on investment (ROI). atrete therefore recommends thoroughly analyzing the following aspects. They also present the greatest challenges and hurdles.

  1. Clear objectives and strategy:
    • Define a business case based on specific targets (cost savings vs. efficiency increase) and key performance indicators (KPIs).
    • Set priorities: Which processes should be optimized first?
  2. Ensure data quality:
    • Start with a central CMDB as a basis.
    • Collect structured, up-to-date and complete data.
    • Implement tools for data cleansing and maintenance
  3. Employee training and change management:
    • Train employees in the use of AI tools.
    • Promote acceptance through open communication and involvement.
  4. Establish technological infrastructure:
    • Invest in scalable cloud solutions and secure data processing.
    • Which tool is best suited for your purposes - the really interesting features are usually associated with high, recurring costs.
    • Ensure compatibility with existing systems.
  5. Start with pilot projects:
    • Start with smaller projects to gain initial experience.
    • Evaluate the results and scale up if successful.
  6. Consider legal and ethical aspects:
    • Observe data protection laws (e.g. GDPR) and ethical guidelines.
    • Inform customers transparently about the use of AI.

Successful integration of AI into service management

The integration of AI into service management offers companies considerable opportunities: costs are reduced, processes are optimized and customers are more satisfied. However, the key to success lies in careful planning, a solid database and the active involvement of employees and customers. Companies should not be put off by the complexity - initial successes can be achieved quickly with pilot projects. In the long term, those organizations that see AI as an integral part of their service strategy and continuously work on improving it will benefit the most.

Why with atrete?

atrete is your experienced partner for vendor-independent consulting and implementation of AI in service management, from strategy to implementation support. Our expertise spans various industries and technologies - we know what it takes to achieve sustainable and measurable success.

Simply introducing a tool is not enough. Successful AI integration begins with a clear strategy and ends with the sustainable anchoring in daily operations. atrete accompanies you holistically - from the initial idea to productive use.

With atrete at your side, you create the basis for intelligent, future-proof service management. Our consultants combine a deep understanding of technology with many years of experience in IT and business processes. This results in individual, practical solutions that work - and pay off.

Ready for the next step?

Using AI correctly in service management creates clear benefits. But getting there is complex. With atrete, you gain a partner who not only has technological expertise, but also understands your needs and delivers feasible solutions.

👉 Let's work together to make your service organization smarter - contact us for a no-obligation initial consultation.


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